Operational Intelligence: Turning Enterprise Data Into Enterprise Decisions with AI
Back when I joined Salesforce, one of the first things that struck me was the sheer ambition of our engineering […]
Yext Expands Agentic Capabilities to Increase AI Visibility
Yext adds brand-level AI visibility and AEO optimization to Scout and launches a new product purpose-built for SMBs Yext (NYSE:
25 Creative Email Ideas to Boost Engagement (2026)
I have spent enough time going through client inboxes to know that most “creative email ideas” lists just repeat the
Stop treating lead quality and volume as opposites
There’s a familiar conversation in almost every marketing organization: “We need more leads.” Then, a few weeks later: “The leads
Claims & Operations – Turning Claims Management into a Data-Driven Process
Claims & Operations Discover how Everything.Insure transformed its claims operations with monday.com, replacing manual reporting with automated workflows, real-time visibility
Why You’re Stuck Downstream
Every piece of advice about churn says the same thing. Stop working saves. Move upstream. Fix the thing that produced
You Have Never Been Your Own Customer
Two things happened to me as a customer this month, and both of them were the kind of problem the
CRM Dashboards: Examples, Features & Benefits
I have looked at more CRM dashboard screenshot examples than I can count, and the pattern is always the same.
Take the 2026 Demand Gen Benchmark Survey Today
The rules of demand generation are shifting faster than any playbook can track. Budgets are moving. AI is rewriting workflows.
Three Perfect Days at Dreamforce — A Marketer’s Guide
A marketer’s guide to DF26, from one marketer to another. Fellow marketers, if you only get three days, let’s make