Theorem Research Reveals Pre-Sales Phase as Advertising Sales’ Most Overlooked Revenue Risk
Theorem, a digital marketing solutions provider, released new research showing that 77% of organizations experience manual errors in pre-sales that […]
Artificial Intelligence
Permutive Appoints Data and Ad Tech Executive Genevieve Juillard to Board of Directors
Former Experian Marketing Services President will advise as company innovates advertising data collaboration and activation Permutive, the leading data and
Salesloft Sets the Pace on MCP, Bringing Live Revenue Data to Every Major AI Ecosystem
Clari + Salesloft, the leader in Revenue Orchestration, announced a significant expansion of its Model Context Protocol (MCP) Server, establishing
Your People Are Your Moat
There’s a conversation happening in boardrooms and leadership offsites right now that goes something like this. “AI is going to
Everstage Recognized as a Challenger in the 2026 Gartner® Magic Quadrant™ for Sales Performance Management
Everstage, the Agentic Revenue Execution platform, has been recognized as a Challenger in the 2026 Gartner Magic Quadrant for Sales
What you need to know
We’ve updated this guide with information on the new creative tools for small and growing businesses. Using LinkedIn personally is
Agentic Workflows Aren’t Tech Touch 2.0
Every time I talk about AI and agentic workflows in Customer Success, someone says some version of the same thing.
13 A/B Testing Metrics That Matter [Primary, Secondary & Guardrail]
To run effective A/B tests, you need three kinds of metrics: primary, secondary, and guardrail. Primary metrics show you whether
Stibo Systems and CommerceIQ Partner to Close the Gap Between Product Data and Retail Sales
Stibo Systems, the largest independent provider of master data management (MDM) and the company behind the trusted intelligence platform, is
Divi vs Elementor (2026) – Top Page Builders Compared
Comparing Divi vs Elementor gets tough when both are great. One is good at providing freedom to implement all your