MarTech Interview with Jessica Saunders
A fresh perspective on AI, audience intelligence, and privacy-first strategies shaping modern advertising performance. Jessica Saunders, as Vice President of […]
Artificial Intelligence
TechnologyAdvice Names Zach Jones CEO, Expands Commercial Leadership Team
Key Takeaways TechnologyAdvice named Zach Jones CEO as it expands into a modern B2B media and marketing services company built
KnitWell Group selects ESW to power international ecommerce growth
Multi-brand American apparel group scales across international markets – live in seven weeks ESW, the international growth engine for ambitious
Avatier Appoints Apttus Co-Founder Kirk Krappe to Board to Accelerate Global Growth and Category Leadership
Apttus co-founder and category creator joins Avatier board to define and dominate Trusted Conversational AI for Identity across global enterprises.
Global & US Data (Updated)
20.3% of retail eCommerce sales are projected to occur online, totaling around $6.88 trillion globally. Additionally, approximately 2.86 billion people
Why AI-ready data infrastructure is so hard to build
Most discussions about AI readiness eventually turn into discussions about data. That makes sense. AI needs data that’s accessible, organized,
Machine-Learning-Powered, Vertically Integrated Advertising
Jeff Sue explains how the rise of machine learning powered vertically integrated advertising is redefining performance with predictive advertising and
Sperling Addition Grows Arketi Group Digital, AI Capabilities
Key Takeaways Arketi Group added Massachusetts-based digital agency Sperling to its platform, deepening capabilities across website development, UX/UI, paid digital
We Tested 120+ AI Shopping Prompts. Here’s What Agentic Shopping Actually Does (and Where It Breaks)
Agentic shopping was slated to be the next big thing to revolutionize the way people discover and buy products online.
Aztec Group appoints Melissa Ferraz as Chief Commercial Officer
Aztec Group, a premium provider of private markets services, today announced the appointment of Melissa Ferraz as Chief Commercial Officer